A Background in Design and Marketing

I am a writer heavily informed by a background in marketing and design. I bring a unique blend of creativity and strategic thinking to my projects, leveraging skills in narrative crafting, consumer insights, and problem-solving to drive impactful user experiences. My key skills include copywriting, content strategy, user research, and project management. I am also dedicated to teaching and nurturing new talent as a visiting professor at Pratt Institute.

Over Eight Years of Copywriting Experience

As a content strategist and copywriter with in-house and agency experience, I craft compelling copy across various mediums, including paid and organic social media, SEO content, blog articles, and website copy. My focus is on creating messaging that builds engaged communities, enhances brand awareness, and drives conversions.

A Balance of Creative and Analytical Skills

I have a Master's Degree in Industrial Design from Pratt Institute and a Bachelor's Degree in English Literature from Harvard University. This combination of analytical and creative skills contributes to my ability to organize information, make insight-driven decisions, create compelling stories, and communicate clearly across disciplines.